Hi there...
I'm Ben Tannenbaum
Oh well a touch of gray, kinda suits me anyway...
I'm currently rocking the role of Vice President, Industry Lead for Beverages and AlcBev at Fetch. You know, America’s number 1 platform for making shopping less of a chore and more of a game. Since 2018, I’ve been the wizard behind the curtain, crafting brand partnerships that make even the most skeptical shoppers in the U.S. turn loyal.
Before I landed at Fetch, I was stirring things up at Evol8tion and MasterCard – think of me as the guy who made startups and big corporates play nice in the sandbox. And let’s not forget my stint at NBCUniversal, where I was basically a tech whisperer, melding emerging media tools with consumer engagement. I’m kind of a big deal in the world of making things click in ways they never thought possible.
Outside the corporate jungle, I moonlight as a superhero for The Angel Group. Picture me dishing out capital and wisdom to those bright-eyed, bushy-tailed CPG startups that just might be the next big thing.
But wait, there’s more! When I’m not busy being that business dude, I’m a proud Girl Dad (yeah, I can paint nails like a champ), have been known to partake in a bit of the good ole’ Grateful Dead (no, I don’t follow them in a van... anymore), and a connoisseur of all things coffee, hot sauce, and Jewish delis. Because life’s too short for bland food and boring music, right?
So, that’s me – a blend of boardroom savvy and real-worldzest, always ready to take on the next big challenge. Or just find the next great deli. Whichever comes first.
Let's Chat
Drop me a line and let's connect. I'm always interested to meet over coffee.
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